2022
Adobe XD
Owning a small cake business myself inspired me to create a transactional website design representing my business, Simply Baking by Brooke. The project challenged the application of functional designs, layouts, photography, and user interaction. Six different page templates were composed and a total of eight pages complete the project:
The composition of the site’s architecture allowed for a brief overview of the site’s structure and plan while building the site.
The composition of wireframes displaying the website allows for the physical vision of the design and layout of each page. This aids in understanding the organization of information and placement of photographs.
Owning the represented business myself, I collected photographs from my own work to use throughout the website. The chosen photographs display custom cakes I have created, and they help establish a theme across the site.
The website’s theme reflects the work of Simply Baking by Brooke as a cake decorating business. The dusty blue color applied is inspired by the chosen photographs displayed on the website’s home page. The color sets the tone to reflect the business and remains consistent throughout the entire website design.